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I’m CHRISTINE

I’m a Designer, Marketer, & Product Manager

I work at Konverge Digital Solutions. Below are some samples of the work that I have done during my time at Konverge and as a freelancer.

RECENT PROJECT

Website Design:
Kleinburg Film Studios

Kleinburg Film Studios has been a choice studio since the 1960s. While having a long-running successful studio, Kleinburg film studio needed a digital presence that would capture who they were and promote its offerings.

Kleinburg Film Studio

MY SKILLS

WEB DESIGN

  • HTML5/CSS3
  • JQuery
  • Bootstrap
  • Materialize
  • Responive Web Design
  • Mobile First Design
  • Web Applications
  • Marketing Websites
  • WordPress CMS
  • Umbraco CMS
  • Dreamweaver
  • Visual Studio

GRAPHIC DESIGN

  • Adobe Creative Cloud: Ps, Ai, Id
  • Digital Graphic Design
    • Icons
    • Ebooks
    • Web Graphics
    • Mockups
  • Print
    • Brochures
    • Postcards
    • Popup Displays

UI/UX DESIGN

  • HTML Protoypes
  • Wireframes
  • Mockups
  • Heat Mapping
  • Session Recording

MARKETING

  • SEO & SEM
    • Google Analytics
    • Google AdWords
    • Tag Manager
    • Google Optimize
    • Lighthouse
    • SEMRush
    • Heat Mapping
    • Session Recording
  • Zendesk
  • Content Strategy
  • Copywriting
  • Social Media
  • Branding
  • Email Campaigns
    • Keap CRM
    • MailChimp
  • Vendor Management

PROJECT MANAGEMENT

  • Project Lifecyle
  • Waterfall & Agile
  • WBS
  • Budget & Procurement Management
  • Project Leadership
  • Organizational Behaviour

PROJECTS

Christina Watkins Poems

WEB DESIGN & DEVELOPMENT, BRAND

CHRISTINA WATKINS POEMS

Sheil R. Colla's Native Pollinator Research Lab Website

WEB DESIGN & DEVELOPMENT, BRAND

SHEILA R. COLLA’S POLLINATOR RESEARCH LAB

WEB DESIGN & DEVELOPMENT

CARRY ME CLOSE

rmipsl website
WEB DESIGN & DEVELOPMENT

RMI Pressure Systems

MenuSano website

web Design & DEVELOPMENT, SEO, Brand, marketing (content marketing, copywriting, conversion optimization)

MENUSANO

Konverge Digital Solutions

web DESIGN & DEVELOPMENT, SEO, MARKETING (Content Marketing, Copywriting, lead generation)

KONVERGE

Field Eagle

web Design & DEVELOPMENT, SEO, Brand, marketing (Content Marketing, Copywriting, Lead generation)

Field Eagle

WEB DESIGN & DEVELOPMENT, BRAND, Copywriting

CARRY WITH LOVE

WEB DESIGN & DEVELOPMENT

PIAZZA MANNA

WEB DESIGN & DEVELOPMENT, BRAND

GODDESS BELLYDANCE

ABOUT ME

I’ve been working in the tech industry for over a decade. I started by enrolling in the Web Design & Development Certificate program at Humber College. I went on to build many websites for companies small to global.

My next growth opportunity came in custom software. I used my design & front-end development skills to develop web applications and mobile apps. I worked in a team matrix with business analysts, project managers, quality assurance testers, and developers.

Being a designer & front-end developer for custom software products led to my next new thing: software products. Not only was I creating the UI/UX, but I was also now in charge of marketing the products. Content marketing, lead generation, email campaigns, and the use of analytics to identify and correct the pain points of the customer journey are my current joie de vivre.

As a Marketing & Design Manager, I participated in business planning, budgeting, strategizing, and implement marketing activities to reach organizational objectives. I managed a diverse team of digital marketers from co-ops to seasoned professionals.

I’ve taken on managing the marketing of multiple lines of business in both the B2B and B2C spaces. In order to manage all of this, I rely on automation tools, data insights for decision-making, and the expertise of my team.

Currently, my role is the Director of Product Management at Konverge Digital Solutions where I set the product vision and strategy for products, understand customer needs, vet ideas for new products and improvements, create product roadmaps, plan and deliver releases, lead the cross-functional product team, and define new product features.

 

Education

  • University of Victoria, BA, Hons.
  • Web Design & Development Certificate, Humber College
  • Project Management Certificate, Ryerson University
  • Digital Marketing Expert Post Graduate Diploma, Digital Marketing Institute
CDME Badge

Let’s Start a Project!